It is a Mexican entrepreneur, owner of a chain of hotels in Cancun, which offers a Hublot watch at 700,000 euros. It is a couple of Singaporeans looking for a pied-à-terre in Paris, which is close to 10 million euros on the table for a 400 square meters overlooking the Seine. Or a Parisian lawyer who finally cracked in the Porsche 911 … The dreams of luxury customers are return guaranteed payday loans . After an abrupt end after the bankruptcy of Lehman Brothers followed by a year to land, rich of the planet reflected their platinum cards without false shame. The distribution in these days of record bonuses in finance in New York, London or Paris will only encourage fever after a year of dieting.
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The "opinion leaders" have not yet digested the crisis. The distrust that policymakers feel about financial institutions and banking remains strong, according to the Edelman Trust Barometer 2010 *. The distance is widening not just with the general public. The confidence rating of banks has melted most of the 22 countries of the investigation by the public relations agency. In the United States, for example, has dropped 39 points in three years, falling from 68% in 2007 to 29% in 2010. It is even lower in France, 21% in 2010 (against 41% in 2007).
The technology sector has the symbol
More generally, the confidence of elite companies to progress (54% of "opinion leaders" interviewed). Except in France, where it remains at a very low level (37% this year against 36% last year). If the banking and insurance are at the bottom of the table, the technology sector is racing ahead.Nearly 80% of elites trust it globally, and 70% in France. "The elites can not forgive the banking sector's responsibility in the crisis," Journet analysis Isabelle Rahe, president of Edelman France, in presenting the study. "Beyond the economic impact, it is the lack of transparency that is punished quite heavily."
Pessimism about the lessons learned from the crisis
The opacity of the financial system is well and truly under fire from critics. For 67% of respondents in 22 countries, transparency is a major asset in building the reputation of a company to the responsible management of human resources (63%) and civic attitudes (50%)."The elite give more confidence to businesses that engage in society beyond the creation of wealth and employment," says Antoine Harary, director of StrategyOne, the subsidiary of Edelman specializes in studies and assessments Marketing and Public Relations free credit report online .
But transparency and civic engagement are not everything. As stressed in the barometer makers fear that companies will not return to their "old habits", ignoring the lessons of the crisis. They are 68% internationally and 74% in France to expect that the famous "business as usual" make a comeback after the crisis. Pessimism up to nourish the hope that the elite opinion.That's about profound changes in their working methods that companies will be judged in the future.
* The 11th edition of the Edelman Trust Barometer was conducted among 4875 opinion leaders in 22 countries. The "opinion leaders", according to the criteria of Edelman, are graduates, who earn high incomes and are closely watching the news business and politics.
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Companies that have lost or gained the confidence of French in 2009
Edelman StrategyOne France and joined the research institute OpinionWay to conduct a further study with a sample of 1,000 French.These forty companies have found French or international, citing those in which they more or less confident today than in 2008. Notably, the Post is named in both charts.
• Winners
Google: 31%
E. Leclerc: 26%
Post: 26%
EDF: 24%
France TV: 21%
• Losers
France Telecom: 36%
Societe Generale: 33%
SNCF: 32%
Post: 30%
Total: 30%
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The French group displays and street furniture, JCDecaux, released on Thursday its sales in 2009, amounting to 1, 92 billion euros, down 11.5% compared to 2008.
This figure reflects the sharp drop in advertising business, the more cyclical activity of the group and the only fully established in Europe. She has indeed recorded a decline in organic sales of 16.1%. Activities Furniture Urban Transport and proved somewhat more resistant, their respective sales down 12.1% to 934 million euros and 6.3% to 589.6 million euros. Organic growth at constant scope and exchange rates, amounted to -10.9%, while the group expected a decline of 12.5%.
"The reduction in advertising budgets and a strong pressure on prices led to a decline in global advertising market, including internet, expected around 10%," said Jean-Francois Decaux, CEO and Co-CEO JCDecaux.
2009 the worst year since 1964
The annual report for France, compiled Wednesday by Kantar Media Institute, revealed growth "historically low" advertising market (+1.4%), outdoor (posters and street furniture) is the medium most affected (-8.7%).
In the fourth quarter, sales fell by 7.2% to 561.6 million euros. A perimeter and constant exchange rates the growth was -4.9%.
"2009 is undoubtedly the toughest year that JCDecaux has faced since the inception of the company in 1964, said Jean-Francois Decaux instant payday loan . The reduction in advertising budgets and a strong pressure on prices led to a decline in global advertising market, including on-line, expected around 10%.
Sales in Asia and North America most resistant
Europe, excluding France and the United Kingdom, presented a decrease in turnover from 16.7% to 650.9 million euros. La France has decreased its turnover by 8.7%, despite a difficult advertising environment and a strong performance in 2008 (organic growth of 4.8%).
The United Kingdom is the area that experienced the largest decline in fiscal 2009 (-25.5%), improving economic conditions, however, clearly in the fourth quarter. Asia-Pacific and North America have been stronger with declines of 6.7% to 300.9 million euros and 6.5% to 146.2 million euros.
"The group has benefited in the fourth quarter with a slight recovery in advertising spending and increased its exposure to emerging markets. The more positive view of advertisers found on some markets in September, seems to continue in the first quarter of this year. This allows us to be, for now, confident in the ability of JCDecaux to reach a rate of positive organic growth in the first quarter of 2010, "concludes Jean-François Decaux.
The annual results 2009 JC Decaux will be published pre-market March 10, 2010.
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Patrick Devedjian is satisfied. The Minister responsible for the Renewal announced Tuesday in a statement that the device scrapping bonus launched by the government in a period of turbulence in the automotive sector, has affected 600,000 new vehicles purchased in 2009, one quarter of 2.268 million cars sold in the year. In November last year already, Patrick Devedjian had advanced this figure, convinced that 220,000 premium originally budgeted by the government would be largely exceeded.
The minister welcomed a device that he says has helped make 2009 the best year since 1990 "in terms of number of new registrations, the latter have actually jumped from 10.7% a year.To the Minister of Recovery, that premium has to save between 24,000 and 33,000 jobs in the automotive industry.
The French builders big winners
The scrapping bonus has mainly benefited the smaller vehicles that consume less fuel than the others. What are the French manufacturers, entrenched in this segment are the big winners of the device. They account for nearly 60% of premiums distributed.
Citroën and 122,618 vehicles passed through the scrap bonus, closely followed by Renault (115 business card .311) And Peugeot (101,516). Dacia Group Renault (32,344) and Ford (30,908) lagged far behind, according to figures provided by the department.
Manage post premium
"The scrapping bonus has achieved all its objectives in 2009, welcomed the minister. But it said that the hardest part is yet to come.He will now have to "deal effectively" lower the amount of the premium, which began in 2010. Since 1 January, the premium case is indeed back 1,000 euros to 700 euros. It should gradually decline in the rest of the year to 500 euros on 1 July.
But manufacturers are not yet ready to release the magnet to customers. To mitigate the cuts, nearly all manufacturers provided discounts. Renault has announced it will add 300 euros compensation until the end of February. Citroën offers 700 euro for cars over 10 years and 1,500 euros for those aged 8 to 10 years.Peugeot offers even in the context of his "very, very nice business, doubling the amount of the premium for the current increase to 1,400 euros.
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Good news: industry recruits even in this difficult year. This year, there should be about 50,000 recruits. The dual is scheduled for next year and years to follow. "Look, there is no new jobs, warned Frederic Saint Geours, president of L'Union des Industries et Métiers de la Métallurgie (UIMM), but the renewal of generations."
Bad news: the industry has difficulty recruiting. To attract young, the UIMM launches communication campaign entitled "It is done by performing." Meanwhile, the UIMM put in place a mechanism to facilitate contracts and apprenticeship. Large companies are better equipped than small to provide training. Or, are smaller companies that have the greatest needs "summarizes Frederic Saint-Geours.The board therefore UIMM on a course of learning that take place in a large company with prospects of employment with a subcontractor or other entity of the same pool of jobs.
Financial support for industrial
The UIMM has also set up three funds, with respectively 10, 20 and 50 million euros and are for financial
– Innovation in the industry,
– Employment in industry
– SME development.
This may include funds allocated equity loans to companies that are struggling to complete financing for investments or developments.
The UIMM represents 45,000 businesses employing 1.8 million employees. "There is no strong economy without strong industry," said Frederic Saint-Geours.85% of R & D expenditures in France are in industry, 75% of researchers and developers working for industry and 85% of French exports are products made from industry.
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